What’s Viral Marketing and How Can I Benefit From It?
What is Viral Marketing? Many people confuse viral marketing with word-of-mouth marketing, but there is
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Featured Story
New Services On Horizon!
Got an exciting call today from my associate Fred Miller, new changes to the offerings of Powers By Design going to be announced in July. Stay tuned for details. AKPC_IDS += "2136,";
Marketing
Philips Shaver Guerrilla Marketing
Philips Shaver Guerrilla marketing targeted universities and collages students where they congregated with these characters. It was wildly popular and
What is Guerrilla Marketing?
Guerrilla marketing is basically any means of non-traditional, yet highly effective marketing that is often associated with also being low-cost. In short,
Advertising
Creative advertising has great benefits to your business (thinking outside the normal marketing box)
Creative advertising: Thinking Outside the Marketing Box 101 By its nature, advertising is already creative. You need an original concept to capture the
Key to Surviving the Recession: Relationship Marketing
Businesses will find that one of the main keys of surviving
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Graphic Design
Short Video on When Graphic Designers Get Bored…
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A nice video about Typography from CBS’ 60 Minutes.
This is a nice video of an overview about the role of typography
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Networking
Video on How NOT to Be a Jerk, a Must See for all Business People
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Three videos about Networking…2 parodies and one “what its all about” video.
Don’t Talk Jargon! We all love to look like experts in our field, but talking over others heads–not a good thing. Make it more about them,
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Business
A great video about how blogging can benefit your business.
A very well thought out discussion on what makes a good blog and how it can benefit your business. A blog needs to be an organic, living and growing
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Web Design
SEO Marketing 101
Many times people hear ‘SEO marketing’ and they automatically think of copywriting. The truth is, SEO copywriting is only one facet of SEO marketing.
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Developing your Website Plan
Developing a web site plan is much like constructing a story.
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Video Spotlight
Jeff Combs – Sales Psychology, Marketing, Creativity, People
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Writing the Marketing Plan Section of Your Business Plan
A great video on writing your marketing plan for your business. This video is very insightful and I highly recommend if you don’t have a business
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News and Updates
Updates & FYI
Just a little note about the changes that have come and others coming soon… The blog received a much needed facelift this past month, the look &
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Design
Is branding important for every business & every product?
The Importance of Brand Identity for Every Business The
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Feature
MuscleNerd MuscleNerd on Twitter
Feed for UltraSn0w for iPhone 3G and software v 3.0 MuscleNerd MuscleNerd on Twitter. AKPC_IDS += "2124,";
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Define Your Customer Before You Market
What is marketing? It basically means understanding your customer’s needs and then figuring out a plan that illustrates how you meet those needs. The
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Podcast
MYI Podcast on Branding and Marketing Your Business
Today’s podcast is all about branding and marketing your business,
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Other Articles
MYI Podcast #14 : Relationship Marketing
Relationship marketing is a form of marketing developed from direct response marketing campaigns conducted in the 1970s and 1980s which emphasizes customer retention and satisfaction, rather than a dominant
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SEO Copywriting 101
A website copywriter can lead your company to marketing success. The person you employ, however, needs to
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What is SEO Marketing?
What is search engine marketing? Well if you want your website to be seen then you need to invest some time and money into this subject. Just because you have a domain name, and a website, doesn’t
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How To Create a Marketing Plan and Advertising Calendar
The task of putting together a marketing plan doesn’t need to be difficult. It is, however, essential
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